Top Banking Websites in Bulgaria

Name: Top websites in Bulgaria (Banking)
Creator: Semrush
License: https://www.semtest.toolsnovintrend.ir/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Banking Websites in Bulgaria, Updated May 2026

May 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

investor.bg

3.96M

7.03%278.66K

92.97%3.68M

↓29.95%

↑39.24%

Direct

jobs.bg

3.18M

31.98%1.02M

68.02%2.16M

↑3.63%

↓25.11%

Direct

dskdirect.bg

1.68M

62.25%1.04M

37.75%633.35K

↓5.4%

↓28.98%

Direct

tavex.bg

1.1M

18.47%203.24K

81.53%896.99K

↓12.54%

↓9.49%

Search

epay.bg

1.04M

37.22%386.29K

62.78%651.61K

↑16.79%

↓23.44%

Direct

borica.bg

875.94K

43.4%380.16K

56.6%495.79K

↓9.62%

↓10.27%

Referral

dskbank.bg

682.11K

37.06%252.81K

62.94%429.3K

↓8.64%

↓10.13%

Direct

registryagency.bg

644.59K

73.08%471.09K

26.92%173.5K

↑1.21%

↑1.46%

Direct

ubb.bg

635.7K

35%222.52K

65%413.18K

↑65.61%

↓28.83%

Direct

fibank.bg

599.34K

46.08%276.15K

53.92%323.19K

↑3.96%

↓9.49%

Direct

icard.com

480.21K

12.06%57.9K

87.94%422.31K

↓12.74%

↑25.05%

Referral

pariteni.bg

471.28K

17.03%80.25K

82.97%391.04K

↓24.01%

↑13.82%

Referral

postbank.bg

402.12K

21.92%88.15K

78.08%313.97K

↓4.15%

↓15.04%

Direct

kik-info.com

395.95K

52.57%208.14K

47.43%187.82K

↓6.4%

↓26.87%

Search

mynet.com

389.26K

6.96%27.11K

93.04%362.15K

↑124.46%

↑507.47%

Direct

credissimo.bg

276K

2.59%7.16K

97.41%268.84K

↑180.15%

↓12.94%

Direct

wise.com

273.2K

38.03%103.9K

61.97%169.3K

↓26.5%

↑31.14%

Search

bulbankonline.bg

259.59K

86.37%224.21K

13.63%35.38K

↑7.6%

↓1.49%

Direct

credirect.bg

241.97K

3.23%7.82K

96.77%234.16K

↑87.43%

↓14.4%

Direct

unicreditbulbank.bg

231.64K

42.43%98.28K

57.57%133.36K

↓10.29%

↓6.08%

Direct

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Key Insights on Top Banking Websites in Bulgaria on May 2026

As of May 2026, investor.bg leads Banking in Bulgaria with 3.96M monthly visits. Its audience skews mobile-first (7.03% desktop / 7.03% mobile), and traffic is down month over month -29.95% and up year over year 39.24%. jobs.bg holds second with 3.18M visits and a mobile-leaning mix (31.98% desktop / 68.02% mobile), while dskdirect.bg ranks third with 1.68M visits.

Across the leaders, openbankingtracker.com is the most mobile-first (99.85% of visits), whereas ibancalculator.com is the most desktop-reliant (100%). Momentum favors gopay.com in the latest month (651.29%), while ibank.bg shows the steepest pullback.

Acquisition patterns also differ: investor.bg is driven primarily by search, investor.bg by direct, and investor.bg by referral; overall, 76 of the top 100 sites are direct-led, 11 are search-led, and 13 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Banking Websites in Bulgaria